16 best SEO practices for next 2019 to boost your business
Winter is here once again and this year is also about to
end. The countdown to mark the beginning of the New Year 2019 has almost begun.
Every nook and corner is preparing for the next festive season. In this
circumstance, let's look at the alleged SEO techniques for 2019.
SEO is a volatile and constantly evolving industry. Some
basic concepts in this industry have withstood the test of time. For example,
ensuring a high rank in SERP is a challenging and time-consuming job.
Fortunately, there are SEO techniques that can be easy to implement and you can
count on them to achieve the desired results. In addition, most of these
techniques involve basic SEO, so you can achieve them only without hiring an
SEO agency.
Here we go!
1.
Optimize all your titles and headings: make sure
your pages are oriented to the right keywords. As far as the title tag is
concerned, remember that the title tag is the most relevant. Therefore, each
title tag must contain the appropriate keywords. The placement of the keyword
must be better at the beginning. On the other hand, H1 is the most important
header, and your page can not afford to skip or ignore it.
2.
Web browser priorities: navigation is the most
important structural element in any website. It is the fundamental thing that
links to "other" pages of a site. It is better to have these links at
the top of your page.
3.
Add bread crumbs to your page: Add breadcrumbs
is always useful for websites when creating a structure. Especially, if you are
an e-commerce site (s), you must add navigation routes.
4.
Implement tracking and monitoring on your
website: if someone asks what an effective SEO technique is by 2019, most
search engine marketers will positively identify this. Tracking and monitoring
a website is crucial. If you do not make these efforts, you will never detect
problems with your website. Proper tracking allows your site to be more
improved and easier to use. Consider using the Google Search Console and Google
Analytics to monitor organic search traffic on your website. These free tools
also allow you to identify other problems on your site. You can install the
tools easily, as long as you have access to the server. It is also possible to
install them through add-ons for CMS.
5.
SSL Certificate: these days, as cybercrime is
constantly increasing, the SSL certificate is an important classification
factor for websites. The installation of SSL is quite easy. You can seek help
from your hosting service provider.
6.
Secure your map list: This adds great value to
your website. You can use Google My Business to have your site appear on
Google. In addition, the lists will be linked to your website, which makes it
easier for your visitors to locate you online, even if the SERP ranking of your
site is poor. Once you have created the listing or claim your property,
correctly complete all the necessary details about your business. You should
also add excellent images of your location, equipment and products to make the
listing more authentic.
7.
Compression and optimization of images: images
invariably take up a lot of space on the server. As a result, they also take up
a lot of space on the user's device, taking a long time to load. This slow
loading time is a serious problem for any website and affects its conversion.
Therefore, you must compress and optimize your images before uploading them to
your site. Image compression minimizes the size of an image on the disk without
affecting its quality or quantity. To compress your images effectively, you can
have tools like the Smash sites for WordPress. Short Pixel is another favorite
tool that has an API. Tiny PNG allows you to compress images each time before
loading them.
8.
Increase the loading time of your site: apart
from the images, there are other elements that affect the loading time of a
site. These include related files and PHP conflicts. It is even known that
database queries take a long time to load. To increase the loading time of your
site, remove all unnecessary add-ons, especially the sliding add-on, if you
have installed one. A static image with a CTA button is no less valid than a
slider. Your visitors just click on the slider to take advantage of their
offers. Instead, the sliding element takes up a lot of space and resources.
Take advantage of the service of a large hosting provider. Include only the
minimum resources that are required to load your page.
9.
Keyword-rich anchor text: use keyword-rich
anchor text to link pages: it's an important SEO technique that you cannot
afford to ignore. It helps you link relevant pages using particular anchor
texts. The interconnection of the pages of the website not only has a lower
risk than the creation of backlinks through anchor text rich in keywords. As
you add new content, be sure to link it to other relevant pages as well.
10.
Link your business to relevant and
high-authority websites: Google verifies your backlinks. Make sure your
business is linked to related sites that enjoy high authority in your
particular domain.
11.
Make sure your social media profiles are secure:
experts from Duse, the well-known SEO agency in London, emphasize that their
social media profiles are stable. It is possible to generate some initial
backlinks to your site through these profiles. On the other hand, you may have
to give up the business name you want if the competitor registers it in
advance.
12.
Increase the ability to share your pages and
publications: to attract more traffic to your website, you must share your
content as much as possible. To make your content easily shared, be sure to
include the Like and Share buttons on the pages. Stay focused on the platforms
that are most frequented by your target audience. Use the "block
content" feature to create interest in your content among your readers.
13.
Share the content of others too: it's always
healthy to share quality content, even if it's not yours. Google appreciates
this.
14.
Ask for comments from your friends and clients:
ask your friends and clients for positive comments. The reports are an
important factor in the local SEO ranking. The higher the Google My Business
Listing number, the more value is assigned to your business and website. If you
offer quality products or services, your clients will not avoid giving you good
reviews. Your friends can also check your page on GMB and Facebook.
15.
Publish fresh, relevant and captivating content:
the higher the quality of the content, the more traffic will reach your
website. Post blogs at regular intervals to show Google that your company has
an active site. Good quality content can also earn high quality backlinks.
16.
Make your website compatible with mobile
devices: Google focuses on the indexing of mobile devices. In this
circumstance, you must optimize your site for mobile users. Otherwise, Google
may penalize your website. On the other hand, the number of mobile Internet
users is increasing rapidly. Therefore, if you ignore your mobile visitors, the
significant part of your potential buyers will remain outside the scope of your
business.
The tips mentioned above are some of the best SEO practices
for next 2019. You can consider them as your main SEO route map in the future.
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